Higher National Diploma
DipHE
Creative & Digital Media
Social Media Content Creation Level 5 DipHE
Overview
What You'll Study
Overview
This two year DipHE course trains you to become a social media content creator who will have skills in producing, delivering and distributing content across a wide range of technology platforms in all areas of business and culture.
Social media content is a quickly growing field that everyone sees in daily life, from shoppable content on Instagram to posts and adverts on YouTube.
You are taught to create content for social media channels and platforms (for example Facebook, Instagram, TikTok, Snapchat, X (formerly Twitter), LinkedIn and YouTube), and to understand the distribution technologies used to track and measure how successful your content is.
Once you have completed two years of full time study at university, you are awarded a Diploma of Higher Education (DipHE) at Level 5. Salford’s DipHE programmes are practical and hands on, and flexible learning options are on offer, so you can choose to study either full or part time.
What You’ll Learn
You will be involved in a mix of six key elements: practical demonstration, hands on skill training, realistic video and podcast project creation and delivery, individual work, industry projects and teamwork.
An academic team will deliver the course, with substantial support from established industry contacts, who will help to inform the content and direction of the curriculum and other learning and professional development opportunities.
These external organisations are expected to come from all three of the commercial, public and not for profit sectors.
You will:
- Train as a social media producer of content, skilled in producing, delivering and distributing content across a wide range of technological platforms in every area of business and culture
- Gain thorough knowledge of the practices and regulation of the social media industry
- Learn how to run a small business as a freelancer, covering basic budgeting and project accounting, VAT, the use of accounts apps, record keeping and other useful tools
- Learn how to shoot content with confidence, using the latest market relevant camera and sound recording equipment
Progression
A DipHE can lead you straight into a career, because you will have gained valued skills and experience, or you might choose to carry on with further studies.
You can also go straight into industry, working in a wide range of jobs and for a wide range of employers.
If you are considering further study, you might choose to top up to a full degree. One of the degrees you could pursue is:
- BA (Hons) Creative and Digital Media (Top-Up), a one year course
Entry Requirements
- GCSE English Language: grade C/level 4 or above (or equivalent) is required
- GCSE Maths: grade C/4 or above (or equivalent) is preferred but not essential
- UCAS tariff points: 64 points
- A Level: 64 points
- BTEC Extended Diploma: MPP
- Scottish Highers: 64 points
- Irish Leaving Certificate: 64 points
- Access to HE: Pass Level 3 Diploma in HE with 64 UCAS points
- T Level: Pass (D/E in core subject)
- International Baccalaureate: Equivalent to 64 UCAS tariff points
- European Baccalaureate: Equivalent to 64 UCAS tariff points
- You are welcome to apply if you may not meet the stated entry criteria but can demonstrate your ability to pursue the course successfully. Once your application has been received, it will be assessed and, if you are an eligible candidate, recommended for the Salford Alternative Entry Scheme (SAES). The assessment will be either a review of prior learning or a formal test
Study Options
You can study this course full time over two years or part time over four years, at the MediaCity campus.
What You'll Study
Year One
Mobile, Media and Marketing
Planning, Pre-Production and Ethics
Video Shoot and Sound
Client Communications
Social Media Channels, Platforms and Analytics
Video Edit
Year Two
Creative Collaboration
Planning and Pre-production
Podcast Creation and Edit
End-to-End Content Creation
Final Major Project